Hotel Link
Brand Identity, Marketing Collateral
Create a dynamic new look for a company specializing in state-of-the-art digital solutions, assisting hotels worldwide in establishing a powerful online presence.
The logo concept emphasizes simplicity. Using a rounded typeface creates a welcoming and modern feel. Inspired by a chain's connection, the brand mark evokes this visual. It represents a strong link and cleverly forms a letter ‘H’ in its negative space. The logo offers flexibility as its elements can be used separately.
